- Why Stage?
- Blog – Interior Information
Property Sellers sometimes are on the fence if they should invest any money into staging their house, or leave it “as is.” I have heard the argument that “I have loved my property, as my friends and neighbors, so will everyone else.” What you lose with that view point is that you are not necessarily creating a product that the market wants, or desires, because it speaks of your taste, thus narrowing the market that you could possibly attract and sell to. Here are five reason to hire a professional stager when listing your house.
5. Staging creates a vision for buyers in each room, it allows the buyer to picture themselves in a house, aspiring them to live that lifestyle. If you leave your home with all your decor and personal items, it will not feel like a home a buyer can relate to or see themselves living in. In fact only 10% of buyers can see the potential of a home.
4. Objectivity is necessary to stage a house. A seller may feel that they have done a great job “clearing and de-clutter” per the advice of their Real Estate agent but the problem is a home seller cannot objectively look at their HOME and envision it as a HOUSE that needs to appeal to the masses of buyers. A house on the market is now a commodity that needs to stand out to sell.
3. Expertise in design, is necessary to stage a house. Many homeowners love their “things, decor and color choices ” and believe they are experts. Unfortunately those “things” do not allow the buyer to see the house, they might see the sellers “things” but not be able to look beyond, hence not making an offer on the house. Hiring a professional home stager helps the seller highlight important selling features buyers desire.
2. A home that has been staged first sells about 30% faster than a home that has not been staged. The cost of staging a home on the average results in a 299% ROI (return on investment) for the home owner. The typical cost to stage is usually less than 2% of the listing price of the house. For every month a home continues to stay on the market the sale price will fall around 1% a month, to add to that, the seller has their caring costs (electric, taxes… etc.) which add up month after month. Simple solution – stage first, and sell faster.
1. Not staging a home only helps sell your competition. If you want to sell your home quickly and for top dollar, common sense, call a home stager to help you merchandise your home to market it properly the first time! Their objectivity, creativity and expertise will pay off with a faster sale.
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When you have visitors you want them to feel welcome and comfortable in your home. Holidays are in particular, a time when it seems that our front door is like a revolving door! To make your life a little simpler and still make guest feel comfortable and relaxed here are some suggestions to create the perfect retreat for you guests.
Obviously the most important thing is the bed in your guest room. You will want to ensure the mattress is comfortable. Building from a good base is easy with nice sheets. There are many on the market but having a higher thread count does make them feel more luxurious. Natural fibers like cotton, linen and silk “breath” so you are more comfortable throughout the night.
Next add the layers. Some people prefer a fluffy down comforter, while other people like to pile on the blankets. Either works, just ensure your guest will be warm throughout the night. Of course being aware of allergies there are comforters that are hypoallergenic. Pillows should be selected with this in mind also for a guest bedroom. I typically offer two pillows one firm, one soft which will allow your guest to adjust to their liking.
Lighting is important in any room. In a guest room having a light that can be turned on when you enter the room with a switch is ideal. Also having a light near the bed for reading that is on a separate switch will allow your guest to read when they retire if they choose, it also prevents them from having to get up to turn off the room light. Some people like to sleep in complete darkness, while others like a little light if needed when it is pitch black. Supply a small night light that has a switch so your guest can choose which they prefer.
Add niceties; when I travel, hotel rooms typically have small bottles of sundries, those that I do not use I will bring home to provide for my guest in case they forgot to bring something. I put these in a small basket for their use. I also will provide bottle water on the night stand along with magazines and books for guests to read.
Providing a few basics in your guest room makes your visitors feel welcome, and you know you will not be running around at the last minute trying to find small items to make them comfortable. A little planning ahead of time makes everyone happy.
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Selling a house today is something totally different than ten years ago. The presentation of the home really impacts the desirability to buyers. Of course we typically think “who wouldn’t love my house, everyone says they do!” But living in a home, and selling a house are two totally different things. Here are five simple habits to maintain before selling, and will ease your life when selling.
Home buyers are looking, looking on line, looking as they drive by, looking all the time. This is why it is essential to make sure your curb appeal is up to par. Regularly maintained yards are attractive, keep the lawn mowed and cleared of debris. Maintain the shrubs and trees around your yard by trimming when needed. Any repairs that need to be done, do them because when it’s time to sell, you do not want to be investing $10,000 or more on a new roof, for the new owners.
Control the clutter. I know it’s difficult, but work one room at a time. Rid your house of unnecessary clutter. I tell my clients pick it up once, decide if it is essential, if not, get rid of it by donating, selling or throwing out. Look at your furniture, do you have too much, maybe somethings can be moved around in your house to different rooms. It might just give your house a completely new look without spending a dime! Set up systems to keep organized and clutter free. Baskets are great organizing tools. Items you use less go up high or packed out of the way. Things you use regularly keep in easy access.
Neutralize your wall color: OK I get it, you love dark rich colors, maybe you’re a big fan of pink, but when selling, the color on the walls can literally make or break a sale of a house! I have had sellers say “that’s too much work to paint over that red wall.” You don’t think a buyer is thinking the exact same thing?? This is the time that if you are thinking of selling in the next five years, consider a neutral color but enjoy bold colors from art and accessories in your room to still make it feel home. You never want to give a buyer a reason to turn away if it was simply painting a room.
Keep all things in good repair. These means if your rugs are too worn to clean and need to be replaced, do so. Try and keep surfaces clean. Regularly- even if it is every other week give each room a good cleaning. Note anything that needs repair- like caulk around a bathtub or sink, hardware that might be falling off, doors that squeak, stains on counters… take care of these things as you see them, this way the tasks will not become excessive
Sit back and look at design magazines and other resources at least once a year. Yes, take a look at what is the style now. There are so many clients homes that I will consult in to find the last time they updated their house was when they moved in. Look at the style of your furniture, rugs, accessories, lighting fixtures, and the colors throughout your house, maybe it’s time for an update. Yes, just like the avocado appliances, they were so popular at one time, now a turn off. If you are not sure call a decorator in for a consult, they have an objective eye and can set you in the right direction.
Consider doing the simple five steps and you will find, when the time comes to sell you will feel it’s not that over whelming to prepare your house for buyers.
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