When you are selling, the colors on your walls can affect buyers. Either buyers react by falling in love, or pass up a house based on the wall colors. Yup, bad colors matter. The colors on your walls need consideration when preparing your house to sell. You may not like a more neutral color, but you’re moving, so having freshly painted neutral walls is the biggest bang for your buck because they will leave a more positive impression than crazy colors or worn walls.
What are the bad colors to have when selling, and what is the best way to prepare your house with color when you put it on the market?
There are bad colors when selling due to multiple reasons. One of the primary reasons are because colors are so very taste specific. While you may be in love with your red dining room, the next person coming into your house might abhor red. When you are selling your house you want to protect your equity. You want to make sure there is not a single reason a buyer would turn away from your house. If you knew it would only cost you the price of a can of paint versus a price reduction in the thousands wouldn’t you opt for the can of paint?
What colors are bad when selling besides red? Orange, purple, some yellows and other bold colors. Why? Aside from being taste specific, buyers will find those colored rooms difficult to envision themselves living in them. Many sellers will tell me that’s crazy, a buyer should look over that! A buyer won’t look beyond the color, they will just move onto the next house. The buyer attention will be focused on the color, not on the size of the room or the attributes of the room. Yes, a professional stager can do wonders for a room when sellers refuse to paint, but once the staging is removed, it is a room with an objectionable color.
Colors that Sell a House
Neutrals are preferred colors when you sell because they highlight the room. Ensure the undertone of the color complements the hard finishes in a room. You could have a beautiful gray color but if the undertones are not complementing the other finishes in a room, it will look off, an off colored room is off-putting.
Color can be used when selling a house, but use it to complement and assist the flow of rooms from one to another. Using color more as an accent is a better choice then as the primary focus. Buyers are more drawn to a houses features when the colors are neutral, then they will be to someone’s décor. If the two complement one another, not overpower, then you have a winning combination.
If you are not sure how to put this all together, or how to find the perfect color for rooms, it is a wise investment to have a professional stager trained in color to come in and review your house prior to selling. A professional stager has an unbiased eye that will help you create your house into one buyers are dreaming of living in.
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