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Staging Your Home With Color

By January 4, 2019December 22nd, 20224 Comments
neutral colors for selling

What are the best colors for selling your home?  Using the right colors when selling can make rooms feel light, clean, and organized; spaces appear larger. I have always said, “a fresh coat of paint is one of the best investments you can put into your home prior to selling.” The right color used when selling can maximize your room’s desirability.

Neutral Sells

Colors can be considered taste specific. When you are selling, your goal is to ensure your buyer can see the house, not just a color. Using neutral colors allows a buyer to do just that. By toning down the color a bit with a grey/blue color, this bathroom was transformed.  It gave the room an updated, more open cohesive look. Although there is “color” on the walls it is not what you see in the room, you see the features of the room.

best color for selling

When choosing color remember there are many neutral colors. Neutrals give you a hint of color. Take a look at the elements in the room.  Choose a color that will complement the elements and make a room look warm and inviting.  Consider grays, beige with a hint of cream in it, calming blues, or subtle greens. They will make the room feel warm and be inviting. When looking for the best color for selling neutrals are the direction to go in. These colors from the Benjamin Moore palette are great colors for selling that you could try on your walls.

Also consider creating a feeling that your ceilings are taller, which will make the rooms feel larger. Paint can be used to achieve this trick. White is nice but there are numerous whites that have undertones that may not be the best choice to go to.  Consider other colors that can allow you to achieve a taller looking ceiling creating an illusion of opening up smaller rooms.

Best color when staging

It is best to tone down the bold or dark colors. Reds, orange, and purple are not your best color choice when selling your home. They can come off as aggressive. Very bold colors are also challenging for sellers to envision how the home can be ‘there home’. Realize that color elicits unconscious emotions, which can deter the sale of a home.   When selling your home neutral tones are usually your best choice. Colors can contribute to the ambiance of a room if used appropriately.

Using taste specific colors can actually hurt the sale of your home. You want to choose the best colors for selling your home to appeal to a larger buying group. Using neutral colors will convey a more open airy feeling to your home, which buyers look for. Neutral colors are also good to use when some of your room may not be quite up to the latest decorating trend also. They allow the house to stand out more than the things in the house.

If you are one that craves color, consider using accessories in the room. They are a great way to play up pops of color if needed. Pops of colors can tie rooms together giving the overall feeling of easy flow and cohesiveness that buyers like.

Bright, light neutral color rooms are what sell. The best color for selling are colors that do not stand out but enhance the room, giving it a larger fresher feeling.

Other Good Reads:

Painting Mistakes

Best Room Colors to Sell Your House

Karen GP

Author Karen GP

Karen GrayPlaisted is the principle owner of Design Solutions KGP. She is a graduate from Pace University and The Fashion Institute of Technology in NYC. Her marketing background and design sense are a perfect combination for home sellers. In the first year she began her staging business, she won the ‘Rising Star’ accolade from RESA, selected from all North American stagers, USA and Canada. In 2016 she won top Occupied Stager in the USA. Karen’s ability to educate and empower clients using simple solutions allows homeowners to transform their spaces with desirable affordable decadence.

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