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Frequently Asked Questions On Home Staging

By October 4, 2017June 3rd, 2020No Comments
frequently asked questions about home staging

It can be hard to decide to invest money into home staging when you are about to move away.  Here are Frequently Asked Questions by sellers just like you looking for answers to your concerns regarding home staging.

  • Is my home worth staging?

Every home going on the market is worth styling. Showcasing every property gives it the advantage of impressing buyers. Home staging is merchandising the product so that it encourages buyers to see the value a property has and allowing quality offers to be given to the seller.

  •  Why spend money on my house when I’m selling?

The money is an investment in your property. The investment that a seller puts into the house they are selling will give them a return of less time on the market. This will save the seller many months of carrying costs and preventing excessive markdowns.

Paying attention to the little details, like when selling a car; creates value and the product is seen to be of high value. Home staging is the only cost a seller will incur that will give them a return on that investment.  The smallest investment can have an impact at sale time.

  •  Buyers can see past my things, right?

Statistics have proven that 90% of buyers cannot envision a property differently other than ‘as is’ -the way they see it. Therefore, styling your property for your market is essential to create an ambiance that is desirable to buyers.  If a buyer does not like your ‘personal’ taste they will walk away. Why? because it is not what they are expecting or looking for.  

A staged house that is merchandised to create beauty and value in the property, the buyer sees the potential and becomes excited. For a minimal investment, buyers will be more inclined to make a strong offer.

  •  All homes sell eventually, right?

Yes, but at what cost to you?  Realize you will continue to pay your utilities, taxes, mortgage every month. The longer the house lingers on the market the higher chance that you will be incurring a price reduction. 

The presentation from the start needs to impress buyers. Home staging allows the product to stand out in the market. More buyers will want to see the house. The more that see the house, the higher chance the right buyer will make a strong offer.  For a small investment in staging your house before it is listed will save you money. Design Solutions KGP is trained to ensure every feature of your property is highlighted to achieve positive outcomes.

  •  Will the improvements increase the value of my Property?

Small inexpensive changes can create a dramatic effect. Design Solutions KGP during a home consultation advises you on improvements that will make a difference. Our goal is to review with you what needs to be done while keeping within your budget to create a bang for your buck. Styling a property to your market always creates perceived value.

  •  How much work do I need to do on my property?

It depends, every property is different. Some may need more work than others. During the staging consultation, any issues will be discussed that need to be addressed. We help you prioritize what needs to be done to showcase the property. The goal for Design Solutions KGP is to help the seller make the biggest impression on the smallest investment possible.

  •  My Realtor told me what to do, why have a home stager come in?

A Realtor is a professional in their field of negotiating property sales.

Design Solutions KGP is trained in color selection, design elements, styling to market a property. It is difficult for a homeowner to look at their property objectively because they are tied to the house emotionally. Some personal possessions can distract buyers from seeing the house for what it could offer them. Design Solutions KGP objectively reviews the property to ensure the houses’ full potential can stand out, allowing the buyers to only see the positive features in the home.

  •  How much will home staging cost me?

Home staging is a service offered to home sellers to capitalize on their biggest investment, their home. By home staging prior to putting your house on the market, it will create value, it is an investment in the sale of the house. It is an essential step in marketing a house, Design Solutions KGP works with buyers to keep within their budgets to optimize the sale of the house.

If the home is occupied we try and utilize what you own, the investment is typically less than 1% of the listing price. If the house is vacant the cost will run on average between 1-3% of the listing cost of the house. The money invested will definitely be less than the first markdown you might have to incur.

  •  Will a price reduction help sell my property faster?

If your property is priced comparably to other properties in your market there should never be a need to reduce your price. A price reduction might generate interest, but buyers are then are looking for faults in their favor to ask for even a lower price point.  Not very favorable for the property owner.

Instead of a typical price reduction of $10,000, you choose to invest $2000 in styling your property, you are ahead $8000. A property that is showcased is going to create interest in the market, and a stronger offer. Homes that are styled by Design Solutions KGP have averaged on the market less than a month, with an offer as the original price listed or over. By putting your best foot forward at the start of the sale will result in a strong offer.

  • Should I stage my home before I put it on the market?

ABSOLUTELY! Staging your home prior to putting it on the market gives it a strong first impression. Having your home staged prior to thinking of listing is beneficial. If it is done prior to you bringing in a Realtor they will compare it to other properties that are similar. A great presentation gives you the advantage of preserving your equity.

Here’s a comparison to think about. Will a cake without icing and decorations have more appeal or less than the one that is beautifully decorated like a wedding cake? A house is a bigger ticket item that needs just as much attention to detail to make it stand out. 

If your property has been on the market with little interest, staging can provide an alternative to a price reduction. Remember, you only get one chance to make a great first impression.

  • If my house was decorated by a professional designer, why would I need a home stager?

While your house may be beautiful, a designer has decorated with you and your taste and style preferences. A home stager aims to style the property so that the majority of the people looking for a house will see the appeal in the home. The goal of selling is to appeal to the widest range of people so that you get a strong fast offer.

  • Why Design Solutions KGP to stage my home?

Our goal is to make every house resonate with buyers. We work with the seller to ensure the improvements are wise investments that will protect the equity in their house. Homes that we style for sellers typically get a strong offer within the first month of listing. Our background in marketing and decorating help homeowners showcase their homes and realize the full potential their home has to offer.

Have additional questions, contact us!

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Karen GP

Author Karen GP

Karen GrayPlaisted is the principle owner of Design Solutions KGP. She is a graduate from Pace University and The Fashion Institute of Technology in NYC. Her marketing background and design sense are a perfect combination for home sellers. In the first year she began her staging business, she won the ‘Rising Star’ accolade from RESA, selected from all North American stagers, USA and Canada. In 2016 she won top Occupied Stager in the USA. Karen’s ability to educate and empower clients using simple solutions allows homeowners to transform their spaces with desirable affordable decadence.

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