How to Pick an Agent When Selling Your House

How to Pick an Agent When Selling Your House

Wow, this is a big decision but did you know that 66% of home sellers just hire the first Agent they talk to?  Your house is one of the biggest investments you’ve probably ever made, no one should judge you for being more than a little choosy about whom you hire to help sell, or buy a house. The most important thing to remember is that you will be working with this Agent for a few months and talking to them quite frequently so make sure you find an agent whose philosophy and methods align with your preferences.

So where do you begin?

First interview at least two or three agents and ask them questions that will help you determine if they are the right fit to accomplish your goals in selling your home.

Ask them for references of previous clients and call them to find out about their experiences with that agent. It always surprises me that sellers and buyers do not do this basic step. Get to know who your agent is and how they work. Ask past clients if they were pleased with the work he did? Was he easy to get in touch with? Did he keep them well informed? Would they recommend him to others?

What is their history of list price to selling price ratio? You will want an agent who has a number as close to 100% as possible. You are hoping that they are selling as close to listing price, and in a reasonable amount of time.

Next your agent should give you comparable of other homes that have sold in your area that are similar. They will give you a comparative market analysis (CMA).  This will give you a good starting point to know how your home measures up to others that are selling in the neighborhood and, most importantly, at what price you should list your house. You should also do your homework and see what is currently listed in the price range give too.

When they evaluate your house are they being honest giving you legitimate feedback as to what drawbacks that might hinder selling your property? Do they have a professional stager on their team to assist you in creating a home that will appeal to the broadest range of buyers? Being objective, evaluating the advice and following through will give you the advantage in the market place.

Does your agent work as a team or solo?

Both have their advantages and disadvantages. The team approach you may not be always working with the individual you hired, but a team could mean you get more attention and personalized service.

If they work solo ask about their current workload, you want to make sure they are available when you need them.

How will they market your home beyond the MLS? Will the reach out to buyers that are not in the immediate area, how will they do this, what are their marketing goals? Will they be able to take professional photographs that make your home look beautiful and desirable to buyers?

How does their fee work? Do they get the typical 6% which the seller pays, are you willing to pay this or is this negotiable? Are if anything concerning their contract negotiable? If you find a home on your own without your agent do they still get their fee?

How do they plan on keeping you in the loop during the selling process? What will the update you and how frequently will they communicate this information to you? Will your listing agent let you know about every interested buyer, no matter how serious?

Although many times we get recommendations from friends and family which are an excellent source, make sure you feel comfortable with the agent you select. Insure you feel they are a good fit and are confident they have your best interest in their hands at all times. Your home was/is a huge investment; you do not want to lose on one of your biggest investments.

Other interesting articles

http://designsolutionskgp.com/4ps-of-marketing/

http://designsolutionskgp.com/want-vs.-need/

http://designsolutionskgp.com/preparing-to-sell-elating-or-overwhelming/

http://designsolutionskgp.com/a-picture-is-worth-what/

 


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Karen GP

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