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Color Can Impact Your Homes Value

By July 5, 2018August 17th, 2020No Comments

Color can impact the value of a home. In a recent study that Zillow did found that some colors can add value to a property while others will decrease the value. Here is a simple infographic that shows how you can use color to your advantage when selling.color can impact the value of a house

As you can see color can impact the selling price of your house. Although yellow looks lovely in a kitchen or red in our dining rooms buyers do not feel the same. When it is time to sell your house, you have to think like a buyer. You have to create a lifestyle that buyers are able to envision themselves in.

Did you know the colors of your house could actually hurt the sale of your home? It’s true, certain colors are a real turn off to buyers. You have heard me say it before, ‘never give a buyer a reason to walk away’ when you are selling your home.

Color can be very personal, it is similar to keeping all your personal items throughout a house when selling. In a poll done by, they found 58% of homeowners should not decorate in orange, black or violet. Colors can hurt the sale of your house. If you have objectional colors on your walls you should tone those colors down prior to putting your house on the market. Remember when it comes to selling you are trying to appeal to the broadest range of buyers, this is not the time for you to show off your personal taste.

Saturated colors are a turn-off and can hurt the sale of your home. The bolder the color the harder it is for the buyers not to be distracted by it. Real estate agents, TV shows, and articles repeatedly direct sellers to depersonalize and de-clutter their house before putting it up for sale, color can be just as personal so tone it down! The more you can make your house stand out and not your “things,” you will improve your appeal to buyers. I cannot tell you how many times I go on a consult to find a red dining room. Yes, red is to be known to stimulate appetite, but it does not necessarily stimulate buyers to purchase, it might stimulate them to run- not what you want!

If you absolutely love color and have to have it, use it as an accent throughout the house. Of those polled, 41% preferred the color used as accents instead of on the walls. By using the color as an accent it gives you flexibility too when decorating. It is a lot easier to change out a few pillows, accessories, and art than repaint an entire room.

For the cost of a can of paint, it is a worthwhile investment to change the color of the rooms. Although this infographic is basic, choosing the correct colors may not be the same. Keep in mind that the hard finishes like floors, counters, tiles, cabinets etc. tend to take command and dictate the colors that should be used in the house. Neutral colors may not be your favorite for your home. When you are selling create a harmonious feeling through the house, it will leave a better impression on the buyers. Keep in mind that bold saturated colors along with orange, purple, and black are very personal and should be toned down when you are selling, in the next house you can start fresh.

Other good reads:

How to Avoid Bad Room Colors When Selling

Impressionable Color for Selling

Karen GP

Author Karen GP

Karen GrayPlaisted is the principle owner of Design Solutions KGP. She is a graduate from Pace University and The Fashion Institute of Technology in NYC. Her marketing background and design sense are a perfect combination for home sellers. In the first year she began her staging business, she won the ‘Rising Star’ accolade from RESA, selected from all North American stagers, USA and Canada. In 2016 she won top Occupied Stager in the USA. Karen’s ability to educate and empower clients using simple solutions allows homeowners to transform their spaces with desirable affordable decadence.

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